Europe has seen substantial research and development processes undertaken by a large number of RFID and contactless application vendors and developers, according to market research firm RNCOS, which has published a report examining the state of RFID in the region.

     According to RNCOS, the Nordic and Scandinavian regions are also characterized by a credible market for RFID. The whole of Europe has in fact seen major research and development efforts by many vendors and developers. 116.30.142.201 This article is copyright 2005 UsingRFID.com.

Thriving markets
     The report, entitled ''RFID Industry (2005-2007) - An Update (Insight to European Market)'', takes a detailed look at the use of RFID technology in the region, as the projects related to RFID technology have begun to thrive in various markets (such as retail, transportation, pharmaceuticals, and livestock). The report also examines the changes occurring in business

processes, and market sizes in Europe.

     The firm''s market analysis predicts that RFID spending on hardware, software, and services in Europe is estimated to reach Euro 5 billion in 2007, and that the major driver of this growth is the adoption of the latest technologies to ensure an efficient RFID-enabled supply chain model.

European challenges
     However, Europe has also been under the shadow of regulations that have, for a long time, repelled the free market conservatives of the USA. The European market has a stringent RFID supply chain model, which is one of the major challenges restricting Europe''s progress, despite the wide scope for RFID technology in the region.

     The report discusses current activities, initiatives and trials in the pipeline in the European RFID market, and the potential of RFID technology in providing an efficient supply chain model.

     The heart of the report is in its discussion of European RFID vendors, their alliances, product developments, and an analysis of their market status in light of shifting RFID

supply chain models.

 

 

 

 

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